Privacy Notice

Last updated: 09 October 2025

1. Introduction
This Privacy Notice explains how Routiv ("we," "us," or "our") collects, uses, and protects your personal data when you use the Routiv website and application (the "Service"). We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR).

2. Data we collect and why
We collect and process your personal data to provide and improve our Service. The types of data we may collect include:
- Input data: The financial figures and assumptions you voluntarily provide (for example, property price, deposit amount, or rent level). This information may be based on your own estimates and does not necessarily identify you personally. Purpose: To perform the requested affordability calculation and generate your result.
- Behavioural responses: Your answers to optional questions about housing goals, timing, and challenges. Purpose: To perform the requested affordability calculation and generate your result.
- Usage data: Information about how you interact with our Service, such as the pages you visit, the features you use, and the time and date of your visit. Purpose: To analyse engagement and improve functionality and user experience.
- Technical data: Your IP address and information about the device and browser you use to access the Service. Purpose: For security (e.g. to prevent misuse) and to ensure the Service functions correctly across different devices.

3. Lawful Basis for Processing
We rely on the following lawful bases under UK GDPR to process your data:
- Performance of a contract: We process your input data to provide the Service you have requested (the cost comparison calculation).
- Legitimate interests: We process usage and technical data to improve and secure our Service and to understand how our users interact with it.

4. How We Store and Protect Your Data
We take appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, or theft. We use reputable third-party services that have their own security measures in place.
We do not store your financial input data beyond the immediate processing required to generate your result. Any aggregated data used for market insights will be fully anonymized or aggregated so that it cannot be linked back to you.

5. Sharing your data
We do not sell, trade, or otherwise transfer your personal data to third parties. We may share anonymized, aggregated data with third parties for market analysis or business development purposes, but this data will not contain any information that can be used to identify you personally.

6. Your Rights
Under UK GDPR, you have the right to:
- Access: Request a copy of the personal data we hold about you.
- Rectification: Ask us to correct any inaccurate or incomplete personal data.
- Erasure: Request that we delete your personal data (where applicable).
- Object: Object to us processing your data under certain circumstances.
To exercise any of these rights, please contact us using the method below.

7. Changes to this Privacy Notice
We may update this Privacy Notice from time to time. We will post any changes on this page, and we encourage you to review it periodically.

8. Contact us
Please reach out using our contact form if you have any questions or wish to exercise your privacy rights. A member of our team will get back to you as soon as possible.

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